26-05-25
As a commercial director, the last thing you want is noise in your information flow. Yet it happens all too often: outdated brochures, incorrect product data on the website, and customer complaints due to inaccurate specs.
It’s not just annoying — it eats into your margins.
More and more manufacturers are extending their existing tools, such as ERP or website databases, with specialized software to tackle this issue. This raises a crucial question: do you go for a generic system or a construction-specific solution?
