The construction industry is rapidly digitalising. Where spreadsheets and PDFs once ruled, today’s market demands reliable, structured, and shareable product information.
Not just because new regulations like the Golden Thread and Digital Product Passport (DPP) require it, but because it pays off.
A well-implemented Product Information Management (PIM) system quickly becomes a profit centre rather than a cost.
According to research by the Institution of Engineering and Technology (IET), manufacturers who digitise their product data achieve:
Half of that return comes directly from working more efficiently: fewer errors, less duplication, and less time wasted searching for and correcting information.
A PIM system sits at the heart of this process. It creates a single source of truth for all product data — from technical specifications to application advice — and automatically feeds every channel: websites, specification tools, documentation, and BIM.
“Updating property values for products in a single source results in at least 50 % time saving,” IET report 2021.
In other words: one version of the truth instead of ten Excel files.
New regulations such as the Building Safety Act and the upcoming European DPP requirement demand stricter control over traceability and product information. Manufacturers who manage their data centrally stay in control of what the market sees and which versions are valid.
A PIM creates that digital Golden Thread, a continuous, trustworthy flow of information from factory to building site. That reduces risk, prevents specification errors, and protects your brand reputation.
A PIM doesn’t just improve internal efficiency, it boosts sales. By linking up-to-date product data to specification tools, BIM models and dealer portals, you increase that your systems will be prescribed.
Your sales team gains instant access to reliable specifications and benefits, without constantly relying on technical colleagues. That makes your organisation faster, more flexible, and reduces the time-to-market for new products.
A PIM is not just another software tool, it’s the backbone of a modern organisation. It brings structure, increases profitability, and prepares your business for the digital future of construction.
Fewer errors. Fewer dependencies. More control — and more margin.
That’s the real return on investment of a PIM.
Like to know more? Schedule an (online) demo or ask for our white paper on PIM.
