Helping construction manufacturers move forward.
We combine deep industry knowledge with smart software to help you manage and share your product data—consistently, professionally, and across all platforms.
From best practice advice to complete digital tools, we support marketing teams, product managers, and decision makers alike.
ZeeBoer has been active in the construction industry since 1984. We are the creators of Utopis: the first PIM system specifically developed for building material manufacturers. With Utopis, you can centrally manage your product information and use that information for your website, specifications, brochures, calculation tools, and BIM models.
But ZeeBoer is more than just software. We offer advice, content creation, project management, and personalized collaboration. Together, we ensure consistent, up-to-date, and searchable product data.
Utopis helps you structure your product range and prevent errors. Products and systems are clearly defined, linked to BIM or ETIM, and made accessible through your own website or specification tool. Our specification services help specifiers make the right choices and increase your visibility.
Utopis makes your content understandable and persuasive. Whether it’s a technical product sheet, an inspiring customer case, or a specification text: we write with your target audience in mind. Thanks to SEO and practical advice, your message comes across clearly.
No cumbersome helpdesk, but short lines of communication and a dedicated point of contact. We believe in sustainable collaboration, contribute to your strategy, and ensure you work faster and smarter. With control over your data and your message.
We help manufacturers and suppliers of building materials – from SMEs to multinationals. Our solutions are tailored to three key roles within your organization:
Our team combines tech, marketing and construction knowledge.
Peter supports your strategy. Maarten and Antoon advise on product data and construction specs. Arnout presents demos and solutions. Giel, Edward, Zsolt, and Jeroen develop smart, user-friendly tools. Mariska keeps operations running smoothly. And Sophie? She is our AI-marketeer.
“Until 2014 I worked for one of our clients. Here I was responsible for managing product information and website. ZeeBoer provided our specification texts. When we were ready for a new website in 2005-2006, Utopis was introduced. One of my first achievements was entering all product information in Utopis. That was great: all product information in one database.”
Peter has a background in data and information systems: “After hotel school, I started studying business management in Utrecht, where I chose information systems as a study variant. I developed websites at an early age and set up databases for more efficient use of product information.”
Peter was also involved in the development of Utopis PIM on behalf of the client. He developed various ideas together with Reindert de Boer, Maarten Hopman and Jeroen Jongebloed. Ideas that make Utopia software that has been developed for and by the construction manufacturer.
“In 2014 Reindert de Boer asked why I didn’t work at ZeeBoer yet and I made the switch. I have never regretted this. The best thing about ZeeBoer is that we can think along with manufacturers because we employ structural engineers,” says Peter.
When Reindert and Margreet indicated in 2016 that they wanted to stop, I decided to take over the company. Colleague Antoon Siebert has been co-owner since 2018. “I’m still very happy with this as well.”
Jeroen works at ZeeBoer as a front-end developer. You can read his story below.
Jeroen was working as a warehouse employee in 2005 when he was asked if he knew anyone who wanted to work as a front-end developer at ZeeBoer. With a background in middle automation, that seemed interesting to him, so he applied and was hired. This was quite a big step. In the beginning he had to learn a lot and at ZeeBoer he was given plenty of room for this.
The way of working at ZeeBoer really appeals to Jeroen: “You get a lot of freedom here. Together with the project leaders, we discuss every two weeks what needs to be done and what the result should be. Then I can get to work. I get a lot of freedom. , I can put my ideas and own input into it. In between, we regularly visit each other to discuss progress and make adjustments.”
He made the appearance for at least 90% of the 120 customers. Besides design, he also picks up on other things. “If you have ideas about your career, this will be discussed openly. For example, training and courses can be followed if necessary.”
Jeroen thinks the atmosphere at ZeeBoer is very good, he always enjoys going to work. “There is a lot of mutual interest in each other. For example, we always inform about each other’s weekends. I myself like to make a trip on the Veluwe on my racing bike. At noon we have lunch together and Friday is French fries day with us.”
