GPC, ETIM and DICO are data standards used in the construction sector.

  • ETIM (ElectroTechnical Information Model) is a European standard for classifying the technical features of products, widely used in construction and installation sectors.
  • GPC (Global Product Classification) is an international system for product categorization, widely used in DIY and retail.
  • DICO (formerly SALES) is the Dutch standard for electronic data exchange in construction—for example, for sending offers, orders, and product specs.

Using these standards helps manufacturers present their data consistently, connect with platforms like 2BA or STABU, and integrate smoothly with BIM and ERP environments. Utopis supports all of these standards.

Centralizing data in a PIM prevents errors and fragmentation, enabling fast and consistent output to tools, brochures, websites, and specification services. Fewer errors = more satisfied clients = higher ROI.
Utopis Insights gives you valuable data on how your specification services, product selectors, and tools are used. You can see visitor numbers, popular product selections, and which specifications are being downloaded. Additionally, ZeeBoer can provide extra reports or link with tools like SalesFeed to help identify leads and conversion performance.

Yes, Utopis is compatible with tools such as SalesFeed. These allow you to recognize business visitors, track their on-site behavior, and qualify leads. ZeeBoer can assist with integration and setup. While Leadinfo is not integrated by default, we can assess together whether it fits your situation.

By the way, the collaboration between SalesFeed and ZeeBoer is close: we developed Utopis Insights together.

Many manufacturers set up a BIM library. It seems interesting to offer a 3D model of all your products. Are modellers really waiting for that? ZeeBoer thinks not. After all, your product will only be included in the BIM model if a design has been in place for some time. Will the existing elements in the model be replaced by your BIM element? No.

The solution? Offer good meta-data that enriches the BIM model. This will make designers, modellers and contractors happy.

Contact ZeeBoer for more information. Without obligation of course.

All information available in one place.

Efficiently manage and share product data.

Your product data better found.

Responding to digital building standards.

All product data available in one platform.

Peter Veldhuizen

Director
peter.veldhuizen@utopis.net

Antoon Siebert

Partner / project manager
antoon.siebert@utopis.net

Maarten Hopman

Project manager
maarten.hopman@utopis.net

Jeroen Houdé

Front-end developer
jeroen.houde@utopis.net

Zsolt Kiss

Back-end developer
zsolt.kiss@utopis.net

Mariska van ’t Veer

Administration
mariska.vantveer@utopis.net

Arnout Nijhuis

Advisor product data
arnout.nijhuis@utopis.net